CRUISEAlight
Professional cruise sales tools – choose what you need, pay only for what you use.
CRUISEAlight takes the powerful cruise search of CRUISEAfree one step further.
It is designed for travel professionals who want more than cruise search but don't necessarily need the complete functionality of the full CRUISEA platform.
With CRUISEAlight, you start with the CRUISEAfree environment and simply add the professional sales tools that are useful for your business as extremely low-cost subscriptions.
No expensive software package. No paying for features you don't use. Choose the tools that help you sell cruises – and only pay for what you need.
What is CRUISEAlight?
CRUISEAlight is the flexible upgrade path from CRUISEAfree.
It combines the powerful CRUISEA cruise search environment with a selection of optional professional sales, presentation, customer management and productivity tools.
The concept is simple:
Start with CRUISEAfree. Add the features you need. Pay only for what you use.
The additional CRUISEAlight features can be booked individually as subscriptions at an extremely low cost. You don't have to purchase a large software package just to gain access to one or two functions that are important to your business.
Start with one feature or select several. Add more whenever your requirements change.
Your CRUISEAlight grows with your business.
The CRUISEA Search – Your Foundation
At the heart of CRUISEAlight is the powerful CRUISEA cruise search technology.
Powerful Cruise Search
Search a huge selection of cruises from multiple cruise lines within one central platform.
Instead of visiting numerous cruise line websites, CRUISEA gives you one place to research and compare cruise products for your customers.
140+ Search & Filter Options
Find the right cruise using extensive search criteria including:
• Destination and region
• Departure port
• Travel dates
• Cruise duration
• Cruise line
• Ship
• Price
• Cabin criteria
• Itinerary
• And many more
Even complex customer requests can quickly be narrowed down to a relevant selection of cruises.
Compare Cruise Products
Compare different cruise lines, ships, itineraries, departure dates and prices within one environment.
This makes it easier to identify alternatives, respond to customer requests and find the cruise that best matches their expectations.
Up-to-Date Cruise Content
CRUISEA uses the centrally maintained cruise content available through the CRUISEHOST infrastructure.
You benefit from extensive cruise information without having to research and maintain all of that content yourself.
CRUISEAlight – Pay-as-You-Need Features
This is where CRUISEAlight becomes your individual cruise sales solution.
Choose from the following professional features and subscribe only to those that you actually need:
Offer360 + PDFs
Transform your cruise search results into professional customer offers.
Offer360 helps you present selected cruise products to your customers in an attractive and structured format, while the PDF functionality enables you to create professional documents that can easily be shared with your customers.
Ideal for agents who want to move from simply finding cruises to professionally presenting and selling them.
PDF Flyers
Create attractive PDF flyers based on cruise products and offers available within CRUISEA.
PDF Flyers provide an easy way to turn cruise products into shareable sales material for your customers and marketing activities.
PaxConnect
Integrate CRUISEA with PaxConnect and incorporate cruise products into your existing digital customer consultation and presentation process.
Particularly useful for travel agencies in Germany already working with the PaxConnect environment.
MapSearch
Sometimes customers know where they want to travel – but don't know which cruise will take them there.
MapSearch provides a visual and intuitive way to discover cruises geographically.
Explore destinations, regions and available itineraries on a map and use geography as another powerful way of finding the right cruise for your customer.
Logo
Bring your own agency identity into your CRUISEA sales environment.
The Logo subscription allows you to use your own agency logo, helping ensure that your agency remains visible and recognisable throughout your customer communication.
PDF + Offer360 Signature Footer
Personalise your PDF and Offer360 customer communication even further with your own signature footer.
Add your personal or agency contact information to your customer-facing documents and offers so customers immediately know who to contact.
Your customer relationship stays exactly where it belongs – with you and your agency.
Additional Users
Need CRUISEA for more than one person?
Simply add additional users as your team grows or as more colleagues become involved in cruise sales.
There is no need to pay for users you don't require. Add additional user access only when your business actually needs it.
Customer360 – Small CRM
Add lightweight customer management directly to your cruise sales workflow with Customer360.
Customer360 provides a small CRM solution for agents who want to organise customer information and support their cruise sales activities without investing in a large, separate CRM system.
It brings customer information and cruise sales closer together and helps you maintain a better overview of your customer relationships.
One Platform – Your Choice of Features
The CRUISEAlight subscription model puts you in control.
Choose any combination of:
• Offer360 + PDFs
• PDF Flyers
• PaxConnect
• MapSearch
• Logo
• PDF + Offer360 Signature Footer
• Additional Users
• Customer360 small CRM
Subscribe to one, several or all of them – the choice is yours.
You only pay for the additional functionality that creates value for your business.
Pay Only for What You Need
One of the biggest advantages of CRUISEAlight is its flexible subscription concept.
Traditional software packages often bundle many features together and make you pay for functionality you may never use.
CRUISEAlight works differently.
You decide which additional features are valuable to your business and subscribe only to those features.
The individual subscriptions are available at an extremely low cost, making professional cruise sales technology accessible to independent agents and agencies of virtually any size.
• Start with CRUISEAfree
• Choose the CRUISEAlight features you need
• Subscribe to them individually
• Pay only for the functionality you actually use
• Add further features whenever you need them
Your software adapts to your business – not the other way around.
Start Small. Grow When You Need To.
There is no reason to invest in a large cruise sales system before you actually need one.
Perhaps you initially only want to create professional Offer360 presentations and PDFs.
Later you may decide to add your Logo and Signature Footer, use MapSearch, connect PaxConnect or start managing your customers with Customer360.
And when another colleague starts selling cruises, simply add an Additional User.
You decide when CRUISEAlight grows.
This makes CRUISEAlight particularly attractive for travel professionals who want to develop their cruise business while keeping technology costs firmly under control.
Who is CRUISEAlight for?
Travel Agents Who Want More Than Cruise Search
If you already use CRUISEAfree but want additional tools to present, market and sell cruises professionally, CRUISEAlight is the natural next step.
Independent Travel Consultants
Create your own professional cruise sales environment without investing in an expensive software package.
Select exactly the tools that support the way you work and keep your monthly technology costs low.
Small and Medium-Sized Travel Agencies
Give your agency professional cruise sales technology while keeping costs predictable and under control.
Add additional users and functionality as your team and your cruise business grow.
Agents Who Want Professional Customer Presentations
Add Offer360 + PDFs, PDF Flyers, your own Logo and a Signature Footer to turn CRUISEA into a professional customer-facing sales environment.
Agents Who Want Simple Customer Management
With Customer360, you can add a small CRM to your cruise sales workflow without having to introduce a large standalone CRM system.
Agencies That Don't Need Full CRUISEA – Yet
Not every travel professional needs the complete CRUISEA booking and management platform from day one.
CRUISEAlight fills the gap between professional free cruise search and the complete CRUISEA solution.
Benefits of CRUISEAlight
Pay Only for What You Need
Choose exactly the features that make sense for your business and subscribe to them individually.
Keep Your Costs Extremely Low
Professional cruise sales technology doesn't have to mean expensive software. CRUISEAlight gives you access to additional professional tools at extremely low subscription costs.
Save Time
Search, compare and – depending on the subscriptions you choose – create offers, PDFs, flyers and manage customer information from within the CRUISEA environment.
Sell More Professionally
Add Offer360, PDFs, PDF Flyers and other tools when you want to transform cruise research into a professional customer sales process.
Strengthen Your Own Brand
Add your Logo and Signature Footer to make your agency and your contact details an integral part of your customer communication.
Discover Cruises Visually
Add MapSearch when you want to use an interactive geographical approach to finding cruises and itineraries.
Connect Your Existing Sales Tools
Add PaxConnect if you want to integrate CRUISEA cruise products into your existing PaxConnect consultation process.
Know Your Customers
Add Customer360 when you need a simple CRM solution to support your customer relationships and cruise sales.
Add Your Team When You Need It
Additional Users can be added as your business grows, so you don't pay for licences before you actually need them.
Grow at Your Own Pace
Start with one additional feature today and add more tomorrow. CRUISEAlight can grow alongside your business.
From Free Cruise Search to Complete Cruise Sales
CRUISEAlight is part of the CRUISEA product family, allowing you to choose the level of technology that matches your business.
CRUISEAfree
Professional cruise search – free of charge.
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CRUISEAlight
Add exactly the professional sales, presentation, branding, CRM and productivity features you need – individually and at extremely low subscription costs.
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CRUISEA
The complete professional cruise sales and booking platform for agencies that require an integrated cruise sales and booking workflow.
Why Pay for More Than You Need?
Every travel professional works differently.
One agent may only want Offer360 + PDFs. Another may need MapSearch and PaxConnect. An agency may want its own Logo and Signature Footer, Customer360 and several Additional Users.
With CRUISEAlight, they don't all have to buy the same software package.
Build the solution around your business, your customers and your requirements.
Choose what you need. Add more when you need it. Pay only for what you use.
That's the idea behind CRUISEAlight.
Take the Next Step in Cruise Sales
Start with the power of CRUISEAfree and turn it into your own professional cruise sales solution.
Choose from Offer360 + PDFs, PDF Flyers, PaxConnect, MapSearch, Logo, PDF + Offer360 Signature Footer, Additional Users and Customer360 and build the CRUISEAlight that fits your business.
Add more whenever your requirements grow.
Professional cruise technology doesn't need to be expensive.
CRUISEAlight – your features, your choice, your business.
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CRUISEA Modules
CRUISEA is more than cruise search and booking. The platform includes a range of integrated modules designed to support the complete daily workflow of a travel professional.
Depending on your CRUISEA version, licence and selected subscriptions, these modules extend the platform from cruise sales into customer management, booking management, communication and automated information.
Customers. Bookings. Communication. Information. All connected in one working environment.
Customer360
Your customers, bookings and offers – connected in one place.
Customer360 brings customer management directly into CRUISEA and connects your customer information with the actual cruise sales process.
Instead of keeping customer details in separate notes, emails or external tools, Customer360 provides a central customer database directly within the CRUISEA environment.
One customer. One profile. A complete view of the relationship.
Central Customer Database
Search for existing customers, view customer profiles or create new customers directly within CRUISEA.
Keep personal information, contact details, addresses and additional notes together in one central customer profile.
Customer Booking History
Customer360 connects the customer directly with their bookings.
View all bookings belonging to a customer together with important information such as booking status, travel dates and prices.
You can also see the total booking value by status, giving your agents a much better understanding of the customer's booking history and value.
Offers & Customer Engagement
Customer360 doesn't just show what the customer has booked – it also shows the offers that have been created for them.
View all offers assigned to the customer, access the offer details and see how often an offer has been viewed.
This allows your agents to better understand customer interest and engagement and provides valuable information when following up on an offer.
A 360° View of Your Customer
By bringing customer information, bookings and offers together, Customer360 gives your agents a much more complete picture of the customer relationship.
• Search and create customers
• Maintain personal and contact information
• Store customer notes
• View complete booking history
• See booking status, dates and prices
• View booking value by status
• Access customer offers
• See how often offers have been viewed
• Track customer interest and engagement
Better Information. Better Follow-Up. Better Sales.
Customer360 keeps customer-related information where your agents actually need it – inside CRUISEA and directly connected to the sales and booking environment.
This means greater transparency, less manual work and a more efficient customer sales process.
Booking Manager
All your cruise bookings – organised, searchable and manageable in one place.
The CRUISEA Booking Manager gives your agents a central workspace to view, search and manage cruise bookings directly within CRUISEA.
From the initial booking through payment, documentation and communication, agents can quickly access the information they need without searching through different systems or emails.
Find Any Booking Quickly
Powerful search and filtering tools make it easy to locate bookings even in large booking volumes.
Search by booking number, booking status, customer name, cruise line, UID, ship or date and use Booking Rules to create additional structured booking views.
Complete Booking Details
Open a booking and access the relevant information directly from one central booking record.
Depending on the booking and cruise line, this can include:
• Booking details and status
• Payment status
• Passenger information
• Pricing and price breakdown
• Commissions
• Booking documents and PDFs
• Booking history
• Booking emails
• Internal messages and communication
Pricing & Commissions
View detailed pricing information directly within the booking, including individual price components and – where available – commission information.
This gives agents immediate access to the commercial details of a booking without having to retrieve the information separately.
Documents Where You Need Them
Booking-related documents remain connected to the booking and can be accessed and downloaded again when required.
No need to search through old emails to find important booking documentation.
Booking History
Keep track of booking updates and internal information through the booking history, providing greater transparency about what has happened with a booking.
Communication Connected to the Booking
Messages are grouped by Booking ID, keeping communication together with the booking it belongs to.
Agents can create message threads, search messages and filter communication by category and priority.
Manage Bookings – Not Just View Them
Depending on the booking and system configuration, agents can perform booking-related actions directly from the Booking Manager, including updating or retrying bookings and resending booking emails.
Booking Rules & Smart Filtering
Booking Rules allow bookings to be organised and filtered according to predefined criteria, helping agents focus on the bookings that require their attention.
One Booking. One Place. Full Control.
The Booking Manager turns CRUISEA into more than a cruise booking engine. It provides your agents with a central operational environment for managing the booking throughout its lifecycle – from booking creation to payment, documentation, communication and follow-up.
CRUISEA CHAT
Direct communication with your SubAgencies – without the email chaos.
CRUISEA CHAT provides a direct communication channel between your MASTER Agency and your SubAgencies, fully integrated into CRUISEA.
Instead of exchanging emails between individual employees, conversations remain centrally available to both teams and are automatically connected to the respective SubAgency.
Communicate Directly in CRUISEA
Your SubAgents can contact your team directly from CRUISEA whenever they need assistance, have a question or want to provide additional information.
New unread messages are displayed in your MASTER CRUISEA Agency, allowing your team to see immediately when a SubAgency requires attention.
No More Searching Through Emails
Communication no longer disappears into individual email inboxes.
The conversation remains available within CRUISEA, giving authorised members of your team and the SubAgency team access to the same information.
This is especially useful when employees are unavailable, on holiday or responsibilities change within the team.
Share Documents & Information
Documents can be attached directly to the conversation, allowing additional information, explanations and supporting files to be exchanged without switching to email.
Better Team Collaboration
Because communication is not tied to one individual employee, other team members can see the conversation and continue where a colleague left off.
This creates greater transparency and helps avoid duplicated questions, lost information and unnecessary delays.
Host Agency & SubAgency – Connected
CRUISEA CHAT creates a direct digital connection between your organisation and your SubAgency network.
Questions, answers, documents and information stay within the CRUISEA environment where your teams are already working.
One Conversation. One Team. No Email Chaos.
CRUISEA CHAT makes cooperation with your SubAgencies faster, more transparent and easier to manage – keeping communication accessible to the people who actually need it.
CRUISEA NOTIFICATIONS
Let CRUISEA monitor your bookings for you.
CRUISEA NOTIFICATIONS allows you to create automatic alerts based on the booking information that is important to you.
Instead of repeatedly checking your booking list manually, define what you want CRUISEA to watch – and receive an email notification when your criteria are met.
Filter Your Bookings
Use the booking filters in CRUISEA to identify exactly the bookings you want to monitor.
Apply specific parameters to your booking list and save the filter for future use.
Turn a Filter into a Notification
A saved booking filter can be used to create an automatic notification.
CRUISEA then monitors the relevant bookings and sends the notification directly to you by email.
Never Miss an Expiring Option
A perfect example is the predefined notification for booked options expiring today.
Instead of manually searching for expiring options, CRUISEA helps bring the bookings requiring your attention directly to you.
Create Notifications for Your Own Workflow
The real power of CRUISEA NOTIFICATIONS is flexibility.
You decide which booking criteria are relevant to your daily business, save the corresponding filter and use it as the basis for your notification.
Less Checking. More Acting.
CRUISEA NOTIFICATIONS helps your team stay on top of time-sensitive bookings and manage offers more efficiently.
Define what matters – and let CRUISEA keep an eye on it.
One Connected CRUISEA Environment
Customer360, Booking Manager, CRUISEA CHAT and CRUISEA NOTIFICATIONS are designed to work alongside the core CRUISEA functionality and create a more connected working environment.
Know your customer. Manage the booking. Keep communication together. Never miss what requires attention.
Availability of individual modules and functions depends on the CRUISEA product version, licence and selected subscriptions.
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